The Hotels of ALMA Group are internationally recognized for the excellence in their service and the minimalist elegance of their spaces. Each Hotel offers its clients a unique experience thanks to its privileged location, its cuisine made with fresh and local products, and its exclusive services of spa and personalized treatments.
* Website project: i .
The hotel Alma Barcelona is a Grand Luxury hotel located at Mallorca street with Passeig de Gràcia, in the heart of the Eixample district of Barcelona. Its mediterranean garden provides the guest with the necessary tranquility, in contrast with the city’s vitality. It is for this reason that, when we were planning the design, it was important that this natural environment of tranquility and rest was present in each of the elements of the website.
Jordi Bernadó, Hong-Kong-(XI-57.6), 1998
We can find artworks by Jordi Bernadó in the rooms’ pages.
Apart from all the necessary information about services and complements in the rooms’ pages, we wanted to show the quality of the finishes and the care that the hotel puts in each detail of the decoration and interior design.
We wanted the design of this pages to allow us to build a small story, where a more subjective and personal view could also be accommodated. To achieve this, each page consists of independent modules that allowed us to build custom sections of what we wanted to explain.
The hotel is also renowned for its gastronomic offer. In “Jardín del Alma” restaurant you can enjoy dishes elaborated by the chef, who, based on seasonal and market products, manages to transmit the essence of mediterranean cuisine. A culinary art that places the hotel restaurant in one of the gastronomic references of the city of Barcelona.
This quality finds in the garden’s space an unique natural scenario, a space of tranquility and good taste in the very center of the city. On the website we seek that the visitor could begin to taste, virtually, this experience.
This website is a promotional tool that allows facing different coordinated communication strategies. This way, apart from the possibility of creating new pages and sections, we have a space for offers and packages that allows us to launch specific campaigns on specific dates.
Each of the functionalities, forms, offers, etc. have been specifically designed to maintain consistency with ALMA’s identity and philosophy. To achieve this, in addition to the design tasks, tool environments provided by the booking engine provider have been worked on. Therefore, an integration work with third-party components has been carried out, having to fully understand this tools in order to adapt them to the new environment.
Both, the website layout, as the transitions and animations seek maximum coherence with the identity of the Hotel. The content appears accompanying the navigation, and suggesting contents of interest so as to favor serendipitous navigation and facilitate the booking process of the different services that are offered.
Alma Pamplona, next to the natural park of Arga, offers a unique environment to the customers, allowing them to enjoy the nature with a wide range of outdoor activities.
The architecture and the locations makes the hotel, ten minutes from Pamplona, a privileged space to celebrate any event.
Clients can have different rooms, depending on the capacity or the type of event planned. In order to allow the event organizers make a clear idea of how to take advantage of these spaces, an interactive tool was developed. This tool shows all the distribution possibilities, as well as the available furniture and the associated services.
Thanks to Leandro Gil’s creations, the restaurant is a gastronomic reference. The website brings this great chef to the future diners, showing the personality of his dishes and his work philosophy, closely linked to the quality of local products.
Photos by Olga Planas and Jordi Bernadó.